Are you using snapchat for business?

I got on board the Snapchat wagon a while ago, and I have to admit I actually really like seeing friends update their ‘story’ (that’s pretty much a timeline or news feed if you’re not on there yet). I didn’t use it too much, and then one day I started following Gary V on Snapchat. Now there’s a guy who is passionate about Snapchat! He uses it all day every day to tell his followers what he’s up to, who he’s meeting, what he’s talking about, and the more dull side of busy business life like the hours he spends on planes and in cars. What he also does though is to include business tips and motivation for entrepreneurs. This is what kept me following him. I’m not massively interested in each plane ride he takes but I love seeing the variety in his days and I love the information and motivation he gives me. Why Snapchat then when there’s other social media?? Well for me it’s the most instant updates, it’s something I can easily dip in and out of, and more importantly it’s short sharp bursts. No long videos, no scrolling to find the one thing I want to see, and if I don’t have an interest in that particular snap it’s ok because I can quickly whip on to the next one. Sure, he has longer videos that I enjoy when I have time and I do follow him on YouTube and Facebook, but for me his Snapchat is the one I engage with most.

Gary is clearly a guy that totally gets the power of Snapchat for business and it’s because of him that I decided to pick up the Snapchat usage again, but this time I’d focus it mainly on business. It won’t all be of interest to everyone but if some of it is interesting to some people then that’s a winning situation for me.

So far I’ve found it really useful for showing off the venues I’m visiting. I’ve been visiting lots of local wedding and event venues and the venue owners are all happy for me to take photos as we walk around. If I’m going to take photos for my own records and information I may as well share them with everyone else at the same time.

gary vaynerchuk snapchat snapcode

This has generated some great feedback. People have seen venues they didn’t know existed, and have commented that it’s given them a much more in depth view of the venues than the websites have given them, and even though it’s no substitute for seeing somewhere in real life it gives people a taste of what they might like to look into more.

What else have I done? I’ve used it for showing people our new offices, for showing events that are happening, for showing new items we have in stock, and for the little things in life that make me happy through my days (yes, at the time of writing this there’s a photo of my new plant on there. It’s really pretty, honestly!). There will be some personal snaps on there too, but hopefully my followers will like that and get a feel for what I’m like as a person.

Snapchat is being bigged up to be the next big thing in business marketing and social media. Have a look at these numbers:

million users every day

billion videos watched every day


of all users are under 35 years old

hours and your snap is gone!

In addition to that……

  • It’s easy to see how many views each snap has had, bang up to date, and easily.
  • Your snaps are here and gone in 24 hours so although it’s reasonably interesting at the time you’re not jamming up your pages and people’s newsfeeds with random bits and pieces that would make your sites look messy.
  • You can curate content to send to your followers, even if you don’t have any to send yourself
  • The world’s biggest brands are now signing up and using it to promote and engage customers
  • Tools for advertising campaigns are relatively cheap to invest in, starting at just $5 (that’s under a fiver here in the UK)

Are you on board yet? We’d love to link up with you. Share your username in the comments section and we’ll add you, or you can add us as a friend directly by just scanning this Snapcode. Easy huh!

Happy snapping!

Tides events snapcode




Have you got time to read some more?

Wedspeak – Online Wedding Abbreviations And Acronyms

WEDDING PLANNING WEDSPEAK MY GUIDE TO ONLINE WEDDING ABBREVIATIONS & ACRONYMS Picture the scene: you’re newly engaged, you’re excited and ready to plan, and you’re going to spend a lot of time in front of the computer, so you decide to join a few online wedding...
Read More

Greenery Styled Shoot

STYLED SHOOT GREENERY Have you considered green as your wedding colour? No? This styled shoot might change your mind..... I won't waffle on for too long on this post because pictures speak a thousand words on this one. I was lucky enough to have worked on a Greenery...
Read More

Wedding Packages

WEDDING PLANNING COMPLETE WEDDING PACKAGES Think planning a wedding has to be expensive? Are you putting off your big day because you don't know how to pay for it? Well have a look at this...... It's a common fact that once you stick the word wedding in front of...
Read More

Brinsop Court

VENUES BRINSOP COURT Before the summer I decided I needed to visit the wonderful Brinsop Court, however with being busy through peak wedding season I just didn't manage it. Well I've finally been to see it and it's incredible...... I'd delivered hire items and even...
Read More

Wedding stationery – To DIY or not to DIY??

WEDDING PLANNING Wedding Stationery To DIY or not to DIY? Hi, my name is Sarah and I've been making wedding stationery for 16 years. Terri invited me to write for her blog this month and I jumped at the chance to be a part of it, and at the same time hopefully pass on...
Read More

How to choose your make up artist

GUEST BLOG How To Choose Your Make Up Artist Hello, thank you for taking the time to read this blog, I hope that it proves helpful to you in making your final choice to book your make up artist for one of the biggest days of your life, when all eyes are on you!...
Read More

Having a marquee or home wedding? You need a wedding coordinator!

WEDDING DAY Having A Marquee Or Home Wedding? You Need A Wedding Coordinator I feel I need to be frank about this because it's something I feel strongly about - if you are having a wedding somewhere other than a standard wedding venue, such as in a marquee or the...
Read More

How to say no

EVENT PLANNING HOW TO SAY NO Planning your wedding or event is stressful and the bigger the event usually the more people want to give you their two pence worth. Yes people are just trying to help you most of the time but they can drive you absolutely mad with their...
Read More

Dewsall Court, Herefordshire

VENUES, HEREFORDSHIRE DEWSALL COURT This is a stunning venue, there's no doubt about that. When I asked for the grand tour of Dewsall Court I was expecting a lot given it's amazing reputation locally, but I wasn't expecting to be so wowed by it. To summarise, Dewsall...
Read More

Snapchat for business

I got on board the Snapchat wagon a while ago, and I have to admit I actually really like seeing friends update their ‘story’ (that’s pretty much a timeline or news feed if you’re not on there yet). I didn’t use it too much, and then one day I started following Gary V...
Read More

It’s too early to talk about Christmas parties

Oh no it's not! Did you know many companies book their Christmas party tickets in January each year? Now that's organised isn't it. At the time of writing this there are just 156 days left until our Christmas 2016 party nights begin so have you got your tickets booked...
Read More

Essential Wedding Dress Fitting Tips from Venus Bridal

This week we bring you a guest blog from Venus Bridal. Here they give you their thoughts on things to consider before your first trip out to look for your perfect wedding dress....... Wedding dress shopping has to be one of the most exciting, if not the most exciting,...
Read More

Mike & Lyndzey’s Wedding at Lyde Court

I had the great honour of seeing both sides of last week when I was invited to be both the venue dresser and a guest at the wedding of Mike & Lyndzey Smissen. Mike and Lyndzey have been friends of my family for many years and so when I heard they were engaged I...
Read More

Hellens Manor

This afternoon the lovely Ruth at Hellens Manor gave me the grand tour and showed me around. It's a real little jewel hidden away in Much Marcle, Herefordshire, and that's why I went to see it. There are many venues in Herefordshire that don't seem to get the same...
Read More

Hereford Means Business Expo #HMBE2016

It's the day after the first ever Hereford Means Business Expo 2016 and I'm sitting here writing this with feet that are still aching! What a great day. Earlier in the year the information was released about this new Expo that was happening in Hereford. This was for...
Read More

Lemore Manor

I was invited to attend the Lemore Manor showcase and unveiling of their new orangery. This was a great opportunity and so I arrived full of excitement for what I was going to see. We parked on the grounds outside of the main gates and as I walked up the driveway I...
Read More

Hereford Business Coffee Morning

Introducing the newest business meetings for Herefordshire - the Hereford Business Coffee Morning. I love networking - I love the people I meet, the variety of businesses I come into contact with, and the range of suppliers in the local area. There are lots of...
Read More

Birdcage Cake Stand

Introducing our birdcage cake stand. We absolutely adore it and believe that this will make an amazing feature at your wedding. The beautiful large ivory birdcage has a section free of bars at the front so that you can show off the detail on your cake and hold the...
Read More

The Devil’s In The Details

It's a standing joke that I am a virgo, a proper full force virgo! I love a good spreadsheet and that I can spot an item out of place from the other side of a very large event room! Mostly this makes me laugh. I do love a good spreadsheet - it keeps everything...
Read More

Herefordshire Wedding Suppliers’ Meet Up

Let's have a spring networking evening I said. Does it count that it was in a bar, making cocktails, and having a laugh?? The wedding suppliers of Herefordshire were invited to come along and get to know each other, meet some new contacts, and just generally have a...
Read More

Luxury Wedding Planning and Event Design, Herefordshire

I love our new logo. Isn't it pretty? I've been thinking for a while that the branding is due for a refresh, and of course I loved the old style, but I don't feel that it really reflects Tides Events any more. Since we first set up in 2012 we have changed so much....
Read More

Free Wedding Day Essentials Guide

This week we launched our free Wedding Day Essentials guide for brides-to-be. It's every bride's worst nightmare to be at her wedding and then all of a sudden THE WORST THING IN THE WORLD HAPPENS.......... ok, so it's not the worst thing in the world but to a bride...
Read More

Dan Barker on becoming a wedding photographer

Our next guest blog comes from Dan Barker, of Dan Barker Photography. He speaks honestly about how he came to be a photographer, and the transition from working full time for an employer to becoming a self employed photographer. When I hear people say “it’s risky...
Read More

Tablecloth Sizes

Choosing tablecloth sizes for your tables is a mixture of knowing what you want your space to look like and knowing what the heck people are talking about when they are talking about table sizes and tablecloth drops. Here's my little guide on how to select your...
Read More

First Wedding of 2016

What a colourful wedding day! It’s the 2nd of January and our first wedding of the year! Yesterday I was so happy to see the plans come together for a bride and groom who had planned their wedding in a pretty short space of time. They chose Zane Wine Bar & Bistro...
Read More

Nadya & Nicky’s Wedding at Hay Castle

Hay Castle was the perfect venue for this couple….. Hay Castle - a beautiful old building right in the heart of Hay-On-Wye. It's not been ruined by unsightly renovations - it's been repaired where needed and the rest left in character. I hadn't had the pleasure of...
Read More

The Forge Wedding Venue

Being a part of the photo shoot at The Forge – an amazing couple of days……. Firstly, what is my involvement in The Forge and how did I come to be a part of this photoshoot? Well to cut a long story short the lovely Chanelle of Chanelle Knapp Photography had put a call...
Read More

Beautiful Narnia

Our Autumn/Winter photo shoot - Beautiful Narnia The Beautiful Narnia Theme Finding a theme for a photo shoot is surprisingly difficult. With the likes of Pinterest and other social media sites out there there are so many inspirational people and ideas around and so...
Read More

Using Technology At Your Event

Technology – people usually either love it or hate it and I don’t know if there’s really any middle ground here? I’m the type of person who loves technology. The office systems are electronic, we’re on all social media sites, we love technology involvement at events,...
Read More

Catering On Your Wedding Day

There are so many questions around choosing your catering. This month’s guest blog is from David, Head Chef and founder of Taste, and he gives you some great advice. David says: Rest assured, what you feed your guests will be noted and noticed. It’s important to get...
Read More

The Importance Of Evening Guests

Guests can be the biggest problem you have when planning your wedding - I know it was for us when we got married. Guest lists are a tricky affair, even at the best of times. When you throw into the mix difficult family relationships, friends that aren’t really that...
Read More

How To Choose Your Wedding Flowers

This is the first in our new suppliers’ advice blog posts. Each month we aim to bring you top tips and tricks from a wide range of wedding suppliers so that you get some great information leading up to your event. Today we have some words of wisdom from Kat at Bamboo...
Read More

The Grand Speech

The best man stands to give his speech…… The guests are silent, waiting for the revelations that are about to come from the best man in his speech. They want the stories, the gritty details about the groom’s shady past, the ex-girlfriends, the day he was so drunk that...
Read More

Valentines Day

In a couple of days people all over the world will go love mad! February 14th is Valentine’s Day and traditionally the day when people will celebrate their love for each other. Couples will make an effort to give each other some attention and remind each other how...
Read More

Christmas Party Season Is Upon Us

Christmas party - do you have one planned? Do you love them or hate them? Whether your workplace is large or small people seem to expect some kind of work Christmas party or celebration. I think year on year you wonder why. Do you really like everyone you work with or...
Read More

How’s your social media / work balance

This morning on my Facebook timeline I see that a fellow supplier is now on a NEW social media site – Ello. Yes, there’s another one!! I don’t know how long it’s been around or whether or not it will be any good but having a profile on pretty much every other social...
Read More

Pin It on Pinterest

Share This